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  • Address: 1569 Sloat Boulevard, Suite 300, San Francisco, CA 94132
  • Phone: (415) 213-1600

hometown realty

HEARTFELT THANKS FOR A GREAT 2018!

HEARTFELT THANKS FOR A GREAT 2018!

As the hustle, bustle and chaotic pace of the holidays continues, we want to just take a moment to stop and express our heartfelt gratitude and reflect on what you, our treasured customers and Hometown Realty Team mean to us!

TO OUR CUSTOMERS

Here at C21 Hometown Realty, it is our privilege to help you make one of the most important decisions you will make. It’s not just about a property or a house, it’s about helping you find a home where we hope your family builds wonderful, lifelong memories filled with love, laughter and joy! Thank you for trusting us and we value not only your business, but the many cherished friendships we have made along the way.

TO OUR HOMETOWN REALTY TEAM

C21 Hometown Realty is truly blessed to have the hardest working, most caring real estate professionals on the Central Coast!  We want to say “thank you” for going above and beyond and taking extra special care of our valued customers whom we can now call friends.  You are the heart and soul of our team and we treasure each of you as part of our Hometown Realty family!  Thank you for your unwavering professionalism and dedication, you continue to inspire us.

2018 HIGHLIGHTS

It’s hard to believe it’s time to say goodbye to 2018, but we are so THANKFUL for a great year!  Here are just some of the highlights:

  • C21 Corporate Rebranding – new contemporary update of the C21 Brand to assure customer relevance for upcoming generations.
  • Zillow Partnership – strategic alliance of market powerhouses, Zillow and C21 Hometown Realty, providing an incomparable competitive edge to agents and customers.
  • Cartus Relocation Program – closed double the amount of transactions.
  • In-House Realty/Quicken Loans – large increase in traffic and customer leads.
  • Touchpoint In-House Marketing Agency – increased traffic and development of website, social media, digital media and individual agent consulting.

Happy holidays  and we look forward to a tremendous 2019!

About CENTURY 21 Hometown Realty – Hometown Realty is the leading real estate firm on the central coast of California with offices spanning Santa Barbara County and San Luis Obispo county offering expert agents and convenient locations

SEASONS CHANGE…AND SO HAS THE MARKET

You can feel it in the air! The season has changed and Fall has arrived. Historically, fall is the time when the real estate market slows down after the summer rush as families settle into a new school year. And this year is no different…or is it?

In the last few weeks, we have seen a flurry of price reductions and listings are now taking longer to sell. Could this slow down be more than seasonal cyclical changes or is it the market correction certain economists have been predicting for real estate?

Fortunately, today’s market lacks the key indicators of a a true market correction such as:

Creative Lending – as real estate professionals, we know lenders are diligent in ensuring today’s buyers can properly qualify for home loans.

Unemployment – “Help Wanted” signs are everywhere and the national unemployment rate is 3.7% and decreasing.

Economic Expansion – Since June of 2009, the US has experienced ongoing economic expansion making this the country’s second longest on record. In fact, if growth continues as expected by July of 2019 this expansion will become the longest in history.

Foreclosures – According to ATTOM Data Solutions, in the first six months of 2018 showed foreclosures down 15% from a year ago and 78% from 2010.

What does this mean for Central Coast Buyers? Buyers are in a great position, especially renters and first-time home buyers. Lenders have great incentives and programs for first-time home buyers and bidding wars over a desired property are no longer the norm. Also, the $650 tax credit allotted to renters pale in comparison to the thousands of dollars in mortgage interest deductions making purchasing home financially prudent.

Should Central Coast Sellers be worried? Not at all! In fact, here at C21 we encourage sellers to take part in “Fall Ball” vs. “Spring Fling”. During the Fall, buyers have less inventory to compare and choose from rather than the multitude of properties during the “Spring Fling.” Sellers that do not have unique selling features such as ocean views and stellar locations can find selling a home easier.

Real estate is still in full swing here on the Central Coast! So enjoy the change in the weather and look for the opportunities that the new season brings!

About CENTURY 21 Hometown Realty – Hometown Realty is the leading real estate firm on the central coast of California with offices spanning Santa Barbara County and San Luis Obispo county offering expert agents and convenient locations.

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